Technology

OGsys

OGsys provides timely answers to their client’s questions thru the relentless delivery of product innovation, education, and ongoing communication.  They call this accelerating answers.

As the first company to develop an oil and gas accounting software application for the personal computer, OGsys has been a pioneer in the industry for nearly 30 years.

After helping OGsys develop their accelerating answers brand, we made sure that their positioning and messaging stayed strategically focused and evolved through words, ideas, images, and names that delivered upon the promise they made to their current and potential clients.

CompaqBaan

A strategic alliance was formed between these high-tech giants, which created the need for a comprehensive “go-to-market” strategy. The challenge was to position the CompaqBaan Solution as a key component of a company’s strategic planning process.

Once team buy-in was achieved, the CompaqBaan solution was positioned as the strategic and preferred information technology solution in the minds of their target customers.

Network Partners

Businesses have become increasingly reliant on technology and systems like email, database, and web services.  As a result, the issues and problems with this technology can quickly become priority #1. When you need help solving a critical technology problem, consider Network Partners.

When needing help solving a marketing opportunity, Network Partners picked NextLevel Thinking.  Network Partners needed help marketing several of their technology solutions through a very large third-party sales force.  The answer to this often-complicated communication task was the creation of electronic brochures that clearly explained the value of these offerings.

SwiftLease

SwiftLease was created to help businesses quickly find the perfect space, including small-office, short-term, and flexible lease options in the Greater Houston Area. The idea was to offer a quick, efficient solution to your office needs that fit the requirements of your growing business.

We developed a corporate identity and a playful character that would show the ups and downs of trying to lease office space…as well as what SwiftLease can do for you.

Eric Poerschke

In another life, I’m pretty sure I was a psychologist!

What’s the most inspiring part of your job?

My absolute best days are when we’re able to help a client see their business differently. It’s usually at this point when things begin to take off and the effectiveness of what we can do for them begins to be realized both internally and externally in a very powerful way.

The best piece of advice I’ve ever been given is don’t get too high on the highs and too low on the lows. This advice was from my high school basketball coach.
If you could possess one super-human power, what would it be?

I think it would be so cool to be able to fly. The different vantage points would be amazing and the ability to get places quickly would be awesome.

What did you want to be when you grew up?

As a young fella, I probably wanted to be the usual things like a policeman, fireman, etc. But from high school on, I have always wanted to own my own business. In graduate school, my buddies were sure that I would make a living helping people/organizations see things from a different perspective. They were right!

What advice would you give a candidate who wants to join our team of superstars?

Be prepared to deliver absolute excellence, while being part of a very caring, results-oriented, drama-free work environment.

What one food do you wish had zero calories?

There are a whole bunch of food categories that I wish had zero calories. If I had to pick one, it would definitely be tortilla chips with guacamole, chili con queso and/or salsa.

What do you like to do in your spare time?

My favorite thing to do, by far, is to hang out with my family…Tracy, Erin, Trey and Kyle. My peeps!

Which of the three NextLevel Thinking core values resonates the most with you?

I think giving the client what they need, not just what they want really defines NextLevel Thinking. We have seen some extraordinary results from those clients that have really embraced this collaborative approach.