NextLevel Thinking was in Las Vegas for the CBBS/SCABB Joint Meeting. They presented Building a Blood Center Brand. An overview of the presentation follows: I would argue that your brand is the most important asset at your blood
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HOUSTON, TX (March 8, 2011)—One of NextLevel Thinking’s clients, Gulf Coast Regional Blood Center (GCRBC), was selected as the 2010 Marketer of the Year for the category of Physicians and Healthcare Services by the American Marketing Association Houston chapter. AMA Houston’s Marketer
Read MoreDetermining your brand is not only a complex undertaking, it is also very personal when done properly. Much like dieting (because I can relate everything to dieting!), building your brand is very much a lifestyle change. It is
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Back in April of 2009, NextLevel Thinking partner Kirk Loudon ventured into the film arena by writing, producing, directing, and editing his first feature film FORWARD SLASH. The horror film was part of the 2009 WORLDFEST Film festival
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So you have these television commercials or radio spots, or even print ads that are ready to hit the marketplace. Great! Here is the question…where are you going to run them? And a better question…what is this going
Read MoreSo the local blood center decided to print some new tee shirts for the next big drive of the month. The employees are getting excited because they get a chance to take a look at the new designs
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As the Marketing Manager for the San Diego Blood Bank I struggled with many of the same challenges that marketing professionals around the world grapple with – how do you create a compelling enough message to motivate the
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SAN DIEGO, CA (June 2008) – The Difference in Life Campaign pays awareness dividends to the San Diego Blood Bank! The Caster Family Center for Nonprofit Research presented a report to the community on San Diego’s third sector.
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SAN DIEGO, CA (April 29, 2008) – The San Diego Blood Bank’s Difference in Life campaign is back in the news!!! The “Are you Ready to Make a Difference?” radio commercial was entered on behalf of the San
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The Harris County Medical Society and the five blood collecting organizations (Gulf Coast Regional Blood Center, The Methodist Hospital, St. Luke’s Episcopal Hospital, The University of Texas M.D. Anderson Cancer Center, and The University of Texas Medical Branch
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HOUSTON, TX (March 10, 2005) – NextLevel Thinking, a Houston based strategic marketing firm, is executing a fast break that is garnering national attention. Interest in the company’s services is high in part because of their phenomenal results
Read MoreHOUSTON, TX (May 25, 2004) — NextLevel Thinking, one of Houston’s premier strategic marketing firms, announced today that it received a Crystal Award from the Houston American Marketing Association (AMA) for Campaign of the Year. Crystal Awards recognize
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HOUSTON, TX (March 2004) – The Gulf Coast Regional Blood Center highlighted the success of its growing Group Program with “A Celebration of Life” luncheon and awards ceremony. Blood drive groups that chose to Commit for Life by
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