1. Transparency opens a ‘can of worms’
2. Quality content becomes king
3. One-to-one marketing at scale edges closer
4. Voice will be big but won’t boom quite yet
5. Influencer marketing settles down — and shrinks
6. Breaking down blockchain expectations
7. A make or break year for ads.txt?
8. Consolidation accelerates with infrastructure investments
9. Marketers think globally and locally
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